Selected work exploring how design connects people, places, and stories — across architecture, identity, and digital experiences.
From tactile wayfinding systems to thoughtful brand identities, each project begins with empathy, observation, and a search for simplicity.
For me, design begins close to home — with how we move, rest, and belong. It’s not about performance; it’s about presence.
I design experiences that stay with people — that create small, lasting memories. To make things that feel safe to touch, see, and be around. To remind us that design can hold, not just impress.
© 2025 Omar Salem. All Rights Reserved.









